Join the program
Customers launching the app will be invited to join your loyalty program. The onboarding screen offers space to display your program benefits.
Create an account
Most brands would like to know their loyalty program members a bit better. That’s why it’s possible to trigger a few additional personal information fields when customers opt-in to your program like gender and day of birth.
View points balance
Depending on your loyalty program you might offer customers a way to earn points or value that can be spent on benefits. The up-to-date balance is displayed below the account’s avatar.
Earn, redeem, and benefit
Vouchers are the most important part of our loyalty feature as they encourage your customers to come back for more. Reward your customers with points, discounts, or gifts. All managed by your loyalty program setup.
Value vouchers offer customers a discount on their next purchase. The rules for earning this discount are set by your loyalty program.
This type of voucher offers customers a challenge. Based on a set goal, customers can earn a certain value over-time based on their points balance. Once they reach the required amount of points, the voucher is added as a value voucher and the points balance is reset.
This voucher allows brands to surprise their customers with a free product based on defined rules. The example shown uses the customer’s birthday as a reason to offer them a free gift if they purchase another product.
Cart loyalty messages
The best place to let customers know about active vouchers is while they are shopping. That’s why we developed cart loyalty messages. Customers will see a visual message placed on top of the cart to let them know which vouchers have been applied.
Rich loyalty notifications
Using the Highstreet Rich Notifications API, brands using Highstreet can send rich push notifications to their loyalty members. For example, when customers purchase a product in-store that triggers a value voucher they instantly get a push notification containing the voucher.
Highstreet connects to any loyalty program. We integrate on API level with your existing or future program and we make sure we can show your customer’s loyalty data in real-time. A few of our loyalty partners are M-wise, Spaaza, and Vemt.
After investigating your loyalty program backend, we will set up the technical documentation together with your loyalty party. As soon as the specs are finalised, we will start the implementation.
Typically, implementing your loyalty program into your Highstreet app takes 6-8 weeks. We deliver an on-brand design and once we are fully connected to your loyalty program, all data such as vouchers and purchases will be retrieved automatically.
Loyalty show case
Download the LolaLiza app now
Belgian fashion brand LolaLiza is the first brand launching their Highstreet app with our mobile loyalty feature. Download the LolaLiza app for iOS or Android.
Interested in Mobile Loyalty?
We’d love to show it in person
Highstreet retail apps are improving mobile revenue and engagement for all the brands on our platform. Let us know if you’d like us to give you a demo and show you all the great features of the platform in person. If you just like to stay updated, leave your email and we will send you updates (don’t worry not more than once a month).